Skip to primary navigation Skip to content Skip to footer

Discover London in Style

Unique Private Tours

Choose your perfect London Walk

About Us


Fashiontrips is a private tour company that aims to provide unique and personalised experiences around London’s top attractions and trendy districts. Rediscover the city on our unique fashion and sightseeing tours of London.

We take you on alternative routes to discover famous highlights, charming hidden alleyways and secret gardens while we share quirky stories about the city and its people.

Learn all about British design and the latest fashion and retail trends whilst discovering cutting-edge concept stores, ancient shops and fabulous department stores as well as unique boutiques and markets.

Get in touch to design an experience tailored to your interests, group size, budget, and schedule.

Come wander the streets of London with us and explore the city like a local!

See Why Fashionistas And Explorers Love Fashiontrips

In London with Luciana!

I had a great tour around London with Luciana. She was very knowledgeable. She took us around the city showed us what people in London like to do. She also had a great knowledge of the history and pointed out important areas of town. Luciana also gave excellent tips on where to shop and have dinner. I definitely would recommend her to show you around London.

– Krista R. on TripAdvisor
It's like re-discovering London!

My wife joined me for a long weekend after a full week of me hopping between conferences, and I wanted her to experience London from a different perspective - as we have already traveled here many times before. Luciana has provided exactly that! We have shopped around Covent Garden in the past, but we have never noticed all the cool spots she showed us, and listening to her explanations was a pure joy (even for a guy who thinks that the shirt at the top of the drawer is the best - and only - option). To make a long review short: please do yourself a favour and hop on this unique experience - can't see how anyone wouldn't think exactly as I do afterwards. Super fun :)

– Shahar A. on TripAdvisor
Fantastic Experience

Luciana is a wonderful and insightful guide into the fashion history of London. I learned so much and had such a lovely time. She tailored and personalised the tour to give me a well rounded experience, helped open my eyes on things to look for while going past the shops on historical streets, took me through exciting fashion installations and excellent shops for gift ideas since the holidays are coming up. This was a fantastic experience! I most definitely recommend:)

– JaninaC. on TripAdvisor
Highly Recommend!!

As a fashionista this tour was perfect for me. I thought I knew fashion but I learned SO much about history and designers!! As well as the layout of London and the history behind the city itself. Loved this tour!!

– JadeMei on TripAdvisor
Best way to see London in a day!

Whether you're short on time during your stay in London or you're wanting to make sure you hit all of the major tourist attractions along with a plethora of local gems, Luciana's one day tour is the best deal you could find. She personalizes each tour to fit you and your group's interests, and she goes out of her way to create an interwoven narrative of the history behind each stop on the tour, providing context behind each location's historical, social, and political importance in the city

– rios0113 on TripAdvisor
Best tour of London ...Ever!!!

Luciana was our guide. She was so wonderful I wanted to book her every day for the rest of our trip. Of course she was completely booked so she wasn’t able to take us for additional tours but she gave us suggestions for our additional days in London based upon what she learned about us. So very patient with us taking pictures and wanting to stop and go at our own pace but kept us going enough to see so very much. Lucky you if you end up with her as we did!

– Suzette R on TripAdvisor